Indian mobile vendor Micromax has taken another big step and enter into Russia and launches its operation business in Russia with partnership with VVP Group, a domestic distributor known for introducing new brands.
Micromax and VVP has decided to launch 14 Canvas and Bolt series phone in Russia in the initial phase, as the brand is already looking at gearing up to be among the Top 4 brands in Russia by the end of 2014. The company is ready with its service infrastructure across Russia with an aim of having more than 60 operational service centers by end of the month. Micromax will also have its exclusive service centers in strategic cities in Russia as the brand strengthens its presence across the country.
In 2013 Micromax has became second largest smartphone company in India and third largest overall. Company is claiming to be 11th largest company in world and has planned to enter in top ten by the end of this year.